Warner Bros. Discovery Chooses Netflix Over Paramount

Warner Bros. Discovery (WBD) rejected Paramount’s bid and accepted Netflix’s offer for its streaming and studio assets. A key concern with Paramount’s proposal was the large amount of debt required. Antitrust authorities are expected to focus primarily on the paid streaming market when evaluating such mergers.—ft.com

Market Data
The U.S. paid streaming market shares (2025) are led by Netflix (28.3%), Hulu (12.3%), HBO Max (owned by Warner Bros. Discovery, 10.7%), and Prime Video (9.2%). Other competitors include Paramount+ (7.7%) and several smaller streaming services.—business insider.com

Answer the following questions to check your understanding of the story.

1) What is the four-firm concentration ratio in the U.S. paid streaming market?

2) What type of market best describes the U.S. paid streaming industry?

3) Would antitrust authorities be more likely to approve a merger between Warner Bros. Discovery and Netflix rather than a merger between Warner Bros. Discovery and Paramount, assuming the relevant market is only paid streaming?

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